Copying an employee hourly rate
A salary-equivalent hourly rate ignores benefits, employer payroll tax, unpaid time off, and unbillable work.
"What should I charge?" is the hardest question in freelancing. Start from the take-home pay you actually want, and this calculator works backwards through self-employment tax, federal and state income tax, your expenses, and the hours you can realistically bill - to give you the hourly and day rate that gets you there. Figures are for US tax year 2026.
It's tempting to take a salary you'd be happy with, divide by 2,080 hours, and call that your rate. That number is far too low. As a freelancer you carry costs an employer normally absorbs:
The single biggest lever on your rate is how many hours you actually bill. Almost no freelancer bills a full 40-hour week - once you subtract marketing, admin, and downtime between projects, realistic utilization is often 50% to 70%. If you work 40 hours but only bill 25, the income you need has to come from those 25 hours, which pushes your rate up substantially. Set the billable-hours figure honestly; an optimistic number produces a rate that quietly leaves you short.
The rate this calculator returns is a floor - the minimum that hits your take-home goal under the assumptions you entered. Real pricing should sit above it. Add a margin for slow months, for the value you deliver to a client, and for the simple fact that you want to grow, not just break even. If a client negotiates you below the floor, you now know exactly what you're giving up.
The right freelance rate starts from the life and business you need the rate to support.
The calculator gives you a sustainable floor. Your real quote can be higher when the project creates more value, carries more risk, or uses your audience or intellectual property.
Different freelance offers need different pricing logic. Do not force every project into the same hourly-rate mindset.
| Compare | What to include | Pricing note |
|---|---|---|
| Hourly projects | Billable hours, admin time, taxes, expenses, unpaid time off. | Use a floor rate and track time carefully. |
| Fixed-fee projects | Estimated hours, revision risk, project management, profit margin. | Price the outcome, but check the implied hourly rate. |
| Retainers | Reserved capacity, response time, recurring deliverables, unused-hours policy. | Do not sell all availability at a discounted hourly rate. |
| Creator/influencer work | Production time, usage rights, exclusivity, revisions, platform reporting. | A sponsored post rate is not just hours worked; rights and audience access matter. |
A salary-equivalent hourly rate ignores benefits, employer payroll tax, unpaid time off, and unbillable work.
If you assume every working hour is billable, the rate will look comfortable and still leave you short.
A low-risk repeat client and a rush project with usage rights do not deserve the same price.
Covering costs is not enough. Add margin so the business can survive slow months and grow.
Turn the number into a pricing rule you can actually use with clients.
Decide the rate you will not go below before a client negotiation starts.
Compare planned billable hours with actual paid hours each month.
Update pricing after tax changes, expense changes, or a shift in demand.
For fixed fees, divide the quote by estimated hours to see whether it protects your rate.
Compare a 1099 rate to a W-2 offer on a true, after-tax basis - benefits included.
Compare 1099 vs W-2Compare contract pay to a salary on a true, after-tax basis.
Estimate your full self-employed tax bill for the year.
Convert an annual salary into an equivalent hourly rate.
Track hours at your new rate and turn them into an invoice.
Create and download a professional invoice in seconds.